Get to know 4 digital tools to boost your business sales
The Christmas campaign is getting closer and closer and it is a great opportunity for businesses to increase their sales. With the pandemic, electronic commerce gained momentum because digital platforms became an important window to offer various products.
Social networks became the favorite shopping medium for stores and the public, a simple tool that was not necessarily accompanied by a web page.
In this regard, Rubén Félix, CEO of Tukuy Club, part of the StartUPC acceleration program, points out: “It is no longer essential for a business to have a website to sell. Social media is a channel that has allowed businesses to reach sales levels of $10K, $30K or even $50K a month,” he said.
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To then add: "Social networks are the most effective solution to make sales, it is to use the payment links since they are very easy to use for customers and the business."
In short, a digital payment tool helps increase sales by up to 30%, according to the specialist. This is achieved thanks to the fact that the purchase is encouraged with a higher average sales ticket, sales are saved when the client does not have enough cash and it allows the borders of the business to be expanded, because charges can be made even to other regions or countries. , not limited to the classic bank transfers.
What tools can Peruvian entrepreneurs use?
With the arrival of the Christmas campaign, Rubén Félix explains 4 digital tools that can be used to maximize business sales: