The 3 fastest growing business models on the Internet

Selling online is one of the most profitable activities in the world. The gigantic flow of online transactions makes companies like Amazon and Google the two largest on the planet. Likewise, there are millions of online companies that are increasingly enjoying higher incomes for offering their services.

However, the Internet is a highly diversified market, so only selling there is no guarantee of success. In the last decade, there are three business models that have achieved a greater market volume, including giants such as Amazon or Mercado Libre.

Notably, two of the three fastest-growing types of businesses have made strides in recent years. In addition, its most frequent users belong to lower age groups, so its foundations are based on youth.

Gambling and Gambling

In countries like Spain and Mexico (the two largest in the Spanish-speaking market) online gambling has become an Internet fever. Despite having great competition and a demanding legal framework to comply with, new casinos in Spanish are born every month within a market in which more than 200 licensed betting houses operate.

An explanation of this was provided by the National Commission for Markets and Competition (CNMV) of Spain. The figures for the year 2020 showed that betting and gambling represent the market with the highest volume of business in the country. In addition, they achieved significant growth despite the efforts of the Spanish government to reduce and control activity.

Subscriptions and audiovisual content

Netflix is ​​a clear example of the success that services related to audiovisual content are achieving. Well, they have not only been a success as a consumer product for netizens, but also for thousands of content creators who have decided to take content creation as a profession.

In Mexico, subscription services account for more than 80% of service purchases made over the Internet, according to figures revealed by AMVO. Most of the subscriptions belong to the Netflix and Amazon Prime platform. However, new trends such as HBO Max or Disney + are gradually gaining more popularity among netizens.

Shopping for food and clothing and fashion

Shopping for essential items such as clothing and food takes up a monstrous number of transactions per day. More than 70% of online shoppers say they have bought clothes or ordered food at least once using digital platforms. Amazon and Mercado Libre are the two platforms most used by Spanish-speakers for buying and selling fashion items online.

In Venezuela, apps like Yummy have been recognized by Forbes as some of the most important startups in the country. Likewise, this has allowed them to be inspected in other markets such as Peru and Chile in a very short time. In addition to Yummy, other applications such as PedidosYa and Breve occupy an important consumption of food and beverages within the national territory.